The www.slowear.com site does NOT use any profiling cookies, but does use third party cookies linked to the presence of "social plugins".
To learn more about use of cookies in the site and to read more about disabling them, consult the "Extended information on the use of cookies."
The www.slowear.com site informs that continuing navigation by means of access to another area of the site or selection of a part of the site implies consenting to the use of cookies.
Brand stretch (or extension) is a marketing strategy for an enterprise to exploit a well-known image of a product to associate its brand name with a different product category. The new product is called "Spin Off".
